Home / Archived Article(s) by Author: Craig West

  • Applying the learnings from 2020 to 2021

    Craig West     |     January 6, 2021

    2020 was certainly an unusual year – but like many other years in history, there are themes and learnings we can apply to what might happen going forward. For example, for 

  • Mature workers play vital role in business performance

    Craig West     |     August 17, 2020

    Over the last 10 years, we have seen constant change in the way that businesses deal with their employee workforce. We are also in the middle of the baby boomer 

  • Less travel, huge cost savings – business post COVID-19

    Craig West     |     May 6, 2020

    COVID-19 has certainly forced us to stop, think and also to review how we are operating in business and at home. The roads are less congested, transport is easier, pollution 

  • Road testing your Business Continuity Planning – brought to you by COVID-19

    Craig West     |     March 25, 2020

    This is the time the rubber hits the road in terms of businesses’ ability to survive (and thrive) in difficult times – employees working from home, remote meetings and events, 

  • Podcast: government grants for the mid market

    Craig West     |     March 3, 2020

    Think outside the square when raising money for your business. Host Craig West speaks to founder of BSI, Ivan Kaye, to find
     

  • It’s time to pause and find optimism

    Craig West     |     February 18, 2020

    We regularly see articles in the media about consumer optimism or business sentiment – and they are an important measure of the mood or feeling in the economy – are 

  • Podcast: How to get the right software

    Craig West     |     January 23, 2020

    Outgrown your software? As your business grows, your systems and processes should, too. Host Craig West talks with Marianne Wichman from Attaché Software about how to choose and implement the 

  • Podcast: branding for the mid-market

    Craig West     |     January 14, 2020

    Does your brand align with your vision? Host Craig West speaks to Chris Nelson from Juicebox Creative about the biggest branding mistakes mid-market businesses make and how to maintain authenticity 

  • Podcast: get rid of “busy”

    Craig West     |     December 31, 2019

    Are you too busy in your business? Mid Market Matters Host Craig West speaks with Daniel Murray from Empathic Consulting for some tips on how to best manage your time 

  • Begin with the end in mind – strategic planning for the new decade

    Craig West     |     December 20, 2019

    “If you want to have a successful enterprise, you clearly define what you’re trying to accomplish… the extent to which you begin with the end in mind often

     

  • Podcast: How to scale, fast

    Craig West     |     December 11, 2019

    "You have to go all in on it." Mid Market Matters host Craig West sits down with 28-yr-old Jordan McCreary to hear how, along with his business partners, he came 

  • Podcast: top 6 barriers to growth

    Craig West     |     November 25, 2019

    What's stopping your business from reaching its full potential? Host Craig West talks with Marianne Wichman from Attaché Software about how to overcome challenges with digital technology, sales growth, cash 

  • Podcast: the 5-hour workday

    Craig West     |     November 14, 2019

    Work less hours and get more done. Host Craig West speaks to managing director of accounting and financial advisory firm Collins SBA, Jonathan Elliot, about how he revolutionised his workplace 

  • Podcast: Why the mid-market matters

    Craig West     |     October 10, 2019

    Despite accounting for 33% of the economy, the mid-market is often ignored. Host Craig West speaks with co-founder of the M Institute, Mike Rich, about why mid-tier businesses are so 

  • Succession planning: beginning with the end in mind

    Craig West     |     June 15, 2016

    Most entrepreneurs start their businesses with a vision of creating a product or service offering that others value – and making a profit from it.  All too often, however, business owners