Webinar: unlocking synthesis
Are you getting the most out of your research? As a leader are you frustrated with the lack of insight coming from your teams? Or as a client do you know what is a good insight from your design research company?
In our next webinar, I will explore synthesis stage of design research. I will cover the three key things about insight that you need to know:
• Just what is the difference between analysis and synthesis? Knowing this can save significant amounts of time and effort chasing data down habit holes while missing the big picture.
• What are insights and how do they differ from findings? Genuine insights can be elusive and some teams struggle to get to true insight and end up writing up their findings (what people said). Findings are no better than what you already know and real insight should create the feeling of new opportunity.
• How to lead people effectively through synthesis? Many people struggle through synthesis and the wrong support from their leader can undermine weeks of work. People can disengage and free-wheel. Learn how to avoid this trap.
Synthesis forms a really important part of any project that involves research and so it’s critical to get it right and get the insights that are going to make meaningful impact to your work. This webinar will help support and guide you in your synthesis to find that AHA! moment.
We’ll also provide insight into the other key areas that need to work well on a project and what you can do about them.
This webinar is free because our purpose is to do meaningful work and positively affect humanity, and well, sharing this seems to cover off both aspects!
The Webinar is being held on Thursday, July 4, 2019 11:00 AM AEST. To sign up go to https://www.wearehuddle.com/unlockingsynthesisregistration.
Cam Incoll, founder and director at Huddle is an extremely capable and versatile strategist, analyst and communicator whose career has been shaped by a blend of technology, broad business experience and formal education and he excels in bridging these areas through the application of vision; strong people management; technical and business understanding; and clear communication.
Cam has a degree in Computing and a Master of Management. He has worked as a director, consultant, a people manager, a communicator and a technologist within various fields including telecommunications, finance, government and oil – working with great effect in organisations big and small.
