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There’s nothing middling about being in the middle – especially when it comes to business
Christopher Zinn | October 2, 2017I wonder if there’s something particularly Australian about disparaging the mean especially when it comes to anything to do with judgement.By that I mean the average, the median or whatever -
What if consumers were as determined as the businesses they dealt with?
Christopher Zinn | March 31, 2014Making meaningful comparisons as a customer is challenging. Christopher Zinn says we need help in order to make better decisions