Digital transformation
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Consumers don’t feel recognised when interacting with businesses digitally: report
First 5000 | February 5, 2020Research from global information services company Experian shows that identity and re-recognition are the keys to positive customer engagement
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Digital transformation top CEO concern for 2020
First 5000 | January 29, 2020Digital transformation remains the very top concern of Australia’s business leaders as they look ahead to 2020, a survey of nearly 200 C-suite executives by KPMG Australia finds.
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Why blending software rather than one vendor focus will be the way of the future
First 5000 | January 15, 2020Blended Digital, a marketing automation and digital transformation consultancy, founded by Adam Crow and Damon McMillan, smashed its first-year financial targets to surpass the million-dollar mark and is projecting significant growth into its second year.
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How trolls can help build your social media brand in 2020
First 5000 | January 6, 2020Trolls can be distressing and the bane of anyone attempting to grow a social media brand, but they don’t have to be.
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Reset: theme 9 – seeking competitive advantage through data and innovation
Rachel Bevans | December 24, 2019As the saying goes “what gets measured, gets managed”. With the amount of data that some organisations “measure” exploding, I can see this shifting to “what gets managed, gets measured”.
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Digital takeovers, transactions may harm consumers
First 5000 | November 27, 2019Takeovers of smaller rivals by digital platforms, including their data sets, may pose a threat to consumers’ choice and privacy, said ACCC Chair Rod Sims.
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Why the user experience is a critical part of the technology success for SMBs
First 5000 | November 21, 2019The digital era has magnified the importance of developing a winning user experience (UX). Technology has made it possible for businesses to understand their customers better and address their issues much faster.
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The importance of innovation in digital transition
David Banger | November 13, 2019Organisational digital transformations generally fail, a McKinsey survey in 2018 found that 16 per cent of respondents had improved performance, a further 7 per cent said that performance improved; however, this was not sustained.
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The future of ASEAN is digital, but Australia crawls at a dial-up pace
Yasmin Poole | September 23, 2019In spite of Australia emphasising its need to engage with the Asia Pacific, its digital engagement with ASEAN still lags behind their advances.
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APEC SME Ministers commit to inclusion through digital transformation
First 5000 | September 17, 2019Ministers in charge of small and medium enterprise (SME) policy in APEC economies convened earlier this month in Concepcion, Chile’s second largest city, to talk about one of the most underrepresented but vital business sectors of the Asia-Pacific region.
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6 tips to gain more from influencer marketing
Jitendra Bhojwani | August 27, 2019As the digital competition is getting tenser day by day, it has become really important to build a distinct reputation in the digital arena. One of the best ways to do that is to take the help of social media and the emergence of influencers.
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New Australian style manual is coming
First 5000 | July 19, 2019Ethos CRS has been appointed by the Digital Transformation Agency to undertake the first stage of the project to develop the seventh edition of the Australian Government’s Style manual.
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Vocus’ Australia Singapore Cable operating at 50% more capacity
First 5000 | July 11, 2019Vocus has announced its Australian Singapore Cable (ASC) system was now operating with an end-to-end total capacity of 60 terabits per second (Tbps) – 50% more capacity than it launched with less than 10 months ago.
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Business SA launches Digital Champions
First 5000 | July 8, 2019Do you need help with your digital processes, or is your software letting you down? Over the next two years, Business SA will be offering free digital support services to members with up to 19 full-time equivalents as part of the Digital Champions Program.
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Get the right modem for peak NBN performance
First 5000 | July 4, 2019A study released by the Australian Communications and Media Authority (ACMA) today highlights the impact modems can have on the performance of internet services delivered over the National Broadband Network (NBN).